Skip to content

Marc Jacobs ‘Daisy’ fragrance

September 12, 2007

Photo Sharing and Video Hosting at Photobucket

Photo Sharing and Video Hosting at Photobucket

Marc Jacobs’s latest fragrance is a lot more different than his usual more grown-up kind. It’s meant to be “happy and youthful”, “more accessible than the signature range” and “sophisticated but not too serious”. Great way to bring in a younger range of customers don’t you think? The bottle is really adorable too, with two white daisies attached to the bottle cap. It looks like it’s really suited for those women at their late teens or early twenties.

The scent is a good match to the name and bottle, it is “young and light and fresh, feminine but not sexy, easy to wear, and massively pleasant. It starts with fruit (wild strawberry, red grapefruit), neither heavy nor overly sweet, tempered by a touch of greenery (violet leaves). The floral notes in the heart (gardenia, violet, jasmine) are well-blended and sheer, and while daisies themselves have no scent, Marc Jacobs Daisy does a pretty good job of evoking a sunny, breezy meadow of random flowers. The base (musk, vanilla and white woods) is pale and clean and middling warm, and only lightly vanillic.”

These are the ‘Daisy by Marc Jacobs’ films from the shooting of the campaign by Jurgen Teller. Featuring models Alex Sandor, Irina Kulikova, Johanna Jonsson and Johanna Stickland.


3 Comments leave one →
  1. September 14, 2007 2:14 am

    i’m not being nasty, but what is so particularly professional about lying in a meadow, albeit without any clothes on? what marks that out as “professionalism”?

  2. September 14, 2007 7:02 am

    Hey e,
    I’m sorry, after watching the film I realized that she’s actually wearing a bikini. No problem with that:):):)

  3. September 25, 2008 4:57 pm

    is that really johanna stickland? she is gorgeus.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: